Investing in market research is a high priority for our agency. We consider market intelligence a vital part of our ability to consult with strategic expertise.
Part of our investment strategy is sending our staff to industry conferences and thought leadership association meetings as well as full support for our team to attend training and certification programs.
The support and culture of constant learning allows our entire staff to provide our clients with knowledge and creative solutions for the challenges in the ever-changing marketplace.
We also have a unique role on our team that is specifically focused on strategic initiatives, market research and strategic vendor partnerships. The Manager of Strategic Initiatives works closely with our Account Management team as a purveyor of market trends, vendor analysis, solutions for regulatory challenges and compliance and thought leadership to bring forward thinking market knowledge and strategy to our clients.